The Cold Calling Tips Podcast with The Queen of Cold Calling – Appointment-Setting

July 2nd, 2008 Posted in The Queen's Audios

No matter how one initially finds a lead, whether from a referral, a networking event or simply a cold call, at some point you must pick up the telephone and speak with that prospect. Whether or not your cold call, approach your prospect with a manner that says this is an introduction–not a lifetime commitment.

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